Many people today are drawn to a certain field. Someone may feel an affinity for the arts while another person is drawn to the sciences. For makeup enthusiast Doe Deere, life is about being creative and showing off her devotion to the arts. She has built an entire empire around her ability to demonstrate creativity and show others how to do the same. As a result of her hard work and her ability to showcase how beauty is possible, she has millions of fans. Deere talks about her love of her company in a recent interview. Here, she reveals some of her deepest thoughts and feelings. She also talks about what has motivated her to be one of the best in the world at what she does.
Creativity is Essential
Like many people who are creative, Deere knew from a young age that she felt inspired. Her childhood was all about using her creativity. Growing up in Russia meant being surrounded by a rich and inspiring culture. When she left Russia for the United States, she was able to bring her worldview and sense of color with her. Her studies at FIT helped her bring out her creative side. Here, she was also given the chance to learn how to make her dreams come to life. As she learned, she realized that she could use her creative side to create a company that would show off her dreams. It was here that the seeds of Lime Crime, her cosmetics company, began to form.
Launching a Line
After a careful appraisal of the world of makeup and fashion, Deere began her own company. Her company was, and still is, an expression of her deepest feelings and emotions. She saw that color could be key. Unlike many other companies that were selling boring and bland makeup, she wanted something more. That something was color. It was then that she found her niche. Her world and the world she showed to others would be warmly bright and full of wonderful colors. She knew that women everywhere yearned for self expression. She has shown how it is possible to use makeup to achieve this goal. Lime Crime is all about showing others how to use their own creativity.
Listening to People
Part of the reasons that Doe Deere has seen her business take off is her ability to listen to others. She knows that her fans follow her but they also have ideas of their own about makeup. When she first started her cosmetics company, listening to her fans was part of her foundation. She heard what they had to say and followed through with it. Her work since then has been about a warmly creative dialogue between a successful businesswoman and her audience. She helps show them that it is possible to do as she does and find an outlet for creativity in the use of makeup. Given her own willingness to listen creatively, it is no surprise that she’s been so successful.
Visit http://www.doedeere.com/ to learn more.